Gift Certificates

GIFT CERTIFICATE PROGRAMS

For a lot of merchants, the most popular use of the GiftTran™ is for their gift certificates program. With our easier, quicker, cost-effective system, merchants can provide their customers with very professional, custom designed magstripe cards that anyone would be proud to give to their family, friends and colleagues. We can also design and supply customized cardholders, beautiful presentation materials and other accessories that will make your gift certificates stand out like a piece of fine art.

Are you or your employees tired of having to deal with the time-consuming hassles of paper gift certificates? Or maybe you have concerns about tracking, or undetectable fraud and employee theft? Perhaps you already have a card based system, but don’t want to pay all those ongoing transaction costs, access fees, report generation charges, help desk fees, etc. Whatever your concerns, our GiftTran™ technology can make your life a little easier. Click on our Benefits page to learn more on how our system can increase your sales and save you money compared to a paper based gift certificate system. Or, if you already have a card based system, click on our Cost Comparison Worksheet page to compare the operating costs associated with our GiftTran™ read/write system and the typical remote, centralized database approach.

With the GiftTran™ system, merchants can easily issue inexpensive gift cards in just seconds, not minutes… and in any dollar denomination. It can be integrated with your present point-of-sale system. So, you can optimize the investment you’ve already made. The system tracks which employee issued what card, for how much, at what store location on what date and time. It can also track the redemption transactions and where that card was used (e.g. when there are multiple locations nationwide). Reports can be generated which provide a very useful tool to improve overall management and allow for employee sales incentive programs.

Patrons love our system because it’s quick, convenient and very portable. Customers are reminded of the merchant’s business every time they open their wallet or purse. It’s a great way for merchants to capture mind share and draw in new business. Plus, merchants don’t have to give cash back when the amount of the purchase is less than the amount of the gift certificate. The card can simply be rewritten with the remaining balance- an incentive for the customer to return in the future and spend even more. And since the cards can be recharged many times, the patron can put more money on the card instead of just throwing it away. It’s a great marketing tool that really pays off… for both the merchants and their customers!